Beyoncé is all about paying homage to American classics, and she’s putting her own spin on a commercial from 1985 in her Levis.
The music icon Beyoncé, 43, is the star of a new Levi’s jeans ad, recreating a famous commercial from 1985 called “Launderette.” In the original ad, model Nick Kamen walks into a laundromat, strips down to his white boxers, and throws his Levi’s jeans into the washing machine while people stare.
In Beyoncé’s version, she walks into a laundromat wearing a blue denim cowboy hat, a white T-shirt, and tight-fitting jeans. Instead of water, she throws a bucket of diamonds into the machine and takes off her jeans, revealing white boxer briefs, while others watch.
The commercial is full of Beyoncé’s signature style and is set to her song “LEVII’S JEANS” featuring Post Malone from her 2024 album Cowboy Carter.
Fans were quick to share their excitement about the new ad, with comments like, “I’m analyzing every detail for clues about act three and hidden surprises,” and “THE DIAMONDS AS WATER!” Another fan said, “Now I want a pair of diamond-washed Levi’s.”
The ad is part of a new campaign called “REIIMAGINE,” where Beyoncé will appear in more commercials and different kinds of ads for Levi’s.
In a press release on Monday, September 30, Beyoncé said, “My song ‘LEVII’S JEANS’ celebrates what I see as the ultimate American outfit — something we all proudly wear.”
“I’m proud to work with Levi’s to create classic American imagery. Denim on denim is usually thought of in a more male way, so this campaign, which focuses on the strong female perspective, means a lot to me.”
“I’m excited to find new ways for our ideas to come together, empowering women and celebrating their strength.”
Kenny Mitchell, the global Chief Marketing Officer of Levi’s, said, “Levi’s has always been the unofficial uniform for people striving for better. A big part of that is constantly changing and creating new cultural trends.”
“With Beyoncé, we are exploring the idea of reimagination through this campaign. It helps us connect with our fans in fresh ways and supports the growth of our women’s line as the leading denim lifestyle brand.”
The release explains that the campaign is “inspired by Levi’s long history and the innovative ideas of one of the most important people in modern culture. It shows that the brand remains a key part of culture today.”
Cleanse Your Home Naturally with Water, Vinegar, and Salt
Did you know that a basic mix of water, vinegar, and salt can help refresh your home’s energy? Often considered a spiritual practice, this method is believed to clear out negative vibes and promote harmony and well-being. Whether or not you embrace its metaphysical roots, the purifying properties of salt and vinegar are undeniable. Together, they make a powerful duo for revitalizing your space.
Signs Your Home May Be Filled with Negative Energy
Not sure if your home needs an energy cleanse? Look for these common indicators:
- Frequent arguments or tension among family members.
- A persistent feeling of sadness or unease in the air.
- Unexplained health problems among residents.
- Pets acting unusually restless or agitated.
- Plants dying despite proper care.
- A string of minor misfortunes or disruptions in your life.
If these issues sound familiar, this simple remedy might be worth a try.
How to Create the Water, Vinegar, and Salt Cleanse
This technique is straightforward and requires just a few household items:
- Take a clear glass and fill it one-third with sea salt.
- Add one-third water.
- Pour in one-third vinegar.
Do not stir the mixture; let the salt settle naturally at the bottom. Place the glass in the room where you sense the most negative energy. Leave it untouched for 24 hours.
Reading the Results
After a day, inspect the glass:
- If the contents look unchanged, the room is likely free of negative energy.
- If the water appears cloudy, disturbed, or contains unusual formations, it may suggest lingering negativity.
In the latter case, discard the mixture and repeat the process with fresh ingredients. Continue until the glass remains clear. Some believe pairing this practice with meditation or prayer can amplify its effects.
Why This Works
Salt is renowned for its ability to absorb and neutralize negativity. Vinegar enhances this effect by breaking down harmful influences in the environment. Together, they form a natural cleansing agent that restores balance and positivity in your living space. This method isn’t just about your home; it can also shield your personal energy, helping you maintain peace and focus.
Additional Tips for a Positive Environment
- Use this method in all rooms to ensure a complete cleanse.
- Incorporate calming practices, such as meditation or deep breathing, to strengthen the positive energy.
- Repeat regularly to maintain a harmonious atmosphere in your home.
Try this simple yet effective technique, and experience the uplifting impact it can have on your living space. You might be surprised by the renewed sense of peace and clarity it brings.
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