Meghan Markle is thinking about a new name for her lifestyle brand, American Riviera Orchard (ARO), in case her current name doesn’t get approved, according to a source.
The U.S. Patent and Trademark Office recently rejected her application to use the ARO name, which has caused some confusion for her team.
The source mentioned that Meghan’s team might need to find a backup name, similar to what Kim Kardashian did when she had to change her shapewear brand name from Kimono to Skims due to cultural issues.
“The team is working on alternative names just in case,” the source said. “They’re a bit stressed but not too worried because Kim Kardashian also had to rebrand and it turned out fine.”
Changing the name now would be expensive because of all the branding work already done, but it’s not considered a disaster.
In March, Meghan Markle introduced her new lifestyle brand on social media and had filed for a trademark for the name American Riviera Orchard in February.
Her company aims to sell various home goods like cookbooks and tableware, as well as food and drink products such as jams and vegetable spreads. They are also considering adding a rose wine to their product line.
However, the trademark application was recently rejected. The U.S. Patent and Trademark Office (USPTO) said that “American Riviera” is a common nickname for the Santa Barbara, California area, which makes the name too generic and hard to trademark. The USPTO’s decision was announced on August 31.
The American Riviera refers to the California area, including Montecito, where Meghan Markle lives with Prince Harry and their children, Prince Archie, who is five, and Princess Lilibet, who is three.
Another source mentioned that trademark disputes are common in the U.S. and can usually be resolved. “It looks like American Riviera Orchard has received a few routine office actions, which is normal when filing for trademarks,” the source said.
The Sussexes have not yet commented on the situation.
Doctor explains why you should never kiss a deceased person
Recently, a Moldovan physician gained widespread attention for his unusual yet stern film regarding kissing. Furthermore, it defies expectations.
Dr. Viktor Ivanovik, who has almost 300,000 TikTok subscribers, discusses the health hazards associated with saying goodbye to a loved one who has passed away.
Ivanovik cautions viewers in the video, saying, “Never kiss the deceased!”
He says the body starts to break down about nine hours after death, releasing dangerous microorganisms. According to Ivanovik, kissing the dead could expose you to these microorganisms and cause you to lose your sense of smell.
Online comments have been flowing in response to his video.
Many viewers had never thought about the possible dangers of coming into contact with microorganisms before. Some, though, talked about their own experiences.
“I kissed my father and would do it a million times over,” an emotional spectator said. He’s my dad, so I can lose my sense of taste and smell!”
The advice from Dr. Ivanovik demonstrates the need for a careful balance between cultural customs and health considerations. Unaware of the risks, many people perform these rites as a last gesture of respect and closure for their loved ones.
However, for a lot of people, the ease of saying farewell to a loved one in person exceeds any potential health risks. This opens up a larger discussion about the importance of cultural sensitivity when dealing with these subjects, especially when there are enduring customs at stake.
Ivanovik’s TikTok video has sparked a fresh conversation on social media, urging users to recognize the intensely intimate nature of farewells while simultaneously being aware of the possible hazards.
Dr. Ivanovik has increased awareness of the significance of comprehending health hazards related to everyday habits through his movie, demonstrating that safety and health should never be disregarded, even in times of loss and sadness.
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